Times are tough for everyone and saving everytime you go to the store can really add up. Most people don't realize the true value of a coupon, or how to use them to their full advantage. With a little bit of time, on average you could save 20-30% during each grocery shopping trip and 50-100% each time you go to the drug store. The trick with getting more bang for your buck is matching coupons with the weekly sales at the supermarkets and drug stores. For example, shampoo is on sale for buy one get one free, and you have a coupon for $1.00 off 1 item. If the shampoo retails for $5.00 you will get 2 shampoos for $3.00 (2 @ $5.00 - $2 off in coupons). That's a savings of $7.00! This applies to any item you would buy at the supermarket or drug store. And by stocking up on an item when it's sale price plus coupons make it a great deal, help you to avoid running out and having to pay full price. In addition, some stores have additional savings such as doubling the value of a coupon, or in store coupons that you can use with a manufacters coupon. For example: Walgreens has Bonus Rewards were you earn points on products you buy that add up to money off future items. CVS has Extra Bucks which are like cash off your total. Both drug stores have their own in store coupons (CVS prints theirs on the bottom the receipt or from the kiosk in stores, Walgreens has a monthly coupon book) which can be used with a manufacter's coupon. Find a good week, there is potential to use a manfacuter's coupon, an instore coupon and Extra Bucks on a sale item to get it pennies (at CVS for example)!!! There are a variety of websites that can help you get started as well as give you guidance on what coupons you may have to match with the sales. To name a few: www.couponmom.com, www.hip2save.com, and www.coupondivas.com are great places to start. The savings are endless, you just have to reach out and grab them!